
WHY FACE-TO-FACE MEETINGS ARE STILL KING (EVEN IN THE AGE OF ZOOM AND GOOGLE MEET)
Video meetings like Zoom and Google Meet have made client communication easier than ever, but face-to-face meetings still reign supreme. In-person conversations build trust faster, foster deeper engagement, and eliminate the tech issues that can disrupt virtual calls. While video calls are a great tool, nothing beats real-world interaction for stronger business relationships. If you're in Griffith or the Riverina, let's meet in person—otherwise, a Zoom call is just as easy!

WHY 1:1 TRAINING BEATS LEARNING ONLINE ALONE
In a world where you can learn anything online, nothing beats personalised, 1:1 training. Generic tutorials and courses can only take you so far—real progress happens when you get expert guidance tailored to your specific needs. My 1:1 Power Hour covers all things marketing and websites, helping you cut through the noise and get clear, actionable advice that works for your business. Book a session today and let’s make your marketing work for you.

ADOBE EXPRESS: THE MOST UNDERRATED TOOL FOR DESIGNERS
Adobe Express isn’t just a tool for beginners—it’s a powerful asset for professionals who need to move fast without sacrificing quality. In a time where clients are more involved in content creation, tools like this help bridge the gap between what they want to say and how it’s executed. It’s not replacing designers—it’s reinforcing why they’re more valuable than ever.

WHY GRAPHIC DESIGNERS ARE MORE RELEVANT THAN EVER IN THE AGE OF CANVA AND AI
With AI-generated tools and platforms like Canva making design more accessible than ever, many wonder if professional graphic designers are becoming obsolete. The truth? Designers are more valuable than ever. While AI can assist with execution, it lacks the strategic thinking, emotional intelligence, and originality that human designers bring. Businesses that rely solely on templates risk looking generic, while those who invest in custom design stand out, build trust, and future-proof their brand. The future isn’t AI vs. designers—it’s AI and designers working together to create smarter, more impactful visuals. Ready to take your brand beyond templates? Let’s talk.

SEO IN 2025: IF YOU’VE DONE IT BEFORE, IT’S TIME TO DO IT AGAIN
If you’ve invested in SEO before, it’s time to do it again. The digital landscape is evolving fast, and what worked a year ago won’t necessarily keep you on top today. Take Unary, for example—when I launched the site, it ranked at the top, but now a certain university has taken my spot. SEO is changing, with AI-driven search, zero-click results, and evolving ranking factors reshaping the game. In this blog, we break down what’s different in 2025 and what you need to do to stay ahead.